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Then came sizes and a bottom-up approach, as against the luxury-first canon. Dongre was among the first in India to have sizes from 8 to 18, start selling ensembles as units and even design bridalwear keeping in mind contemporary lifestyle — lighter lehengas for the bride to dance at her wedding or pockets to keep her phone in. Global Desi, an essentially westernwear line with Indian colours, patterns and silhouettes that she launched in 2007, is a reflection of her chic college fusion fashion from her SNDT Women’s University days. “AND and Global

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